You’re in post-production and your project doesn’t quite look the way you wanted. You rented the best cameras, hired a talented crew, and even had great lighting. No matter what you tried, the video just doesn’t look right, something is missing and you can’t quite figure it out. Color Grading! It’s very common confuse color correction with color grading. If you’re after the film look, a clean commercial look, or a scary cinematic look then you need color grading. Don’t get frustrated in post-production and hire a professional who specializes in post production color grading and editing.